Following HIPAA guidelines ensures that your medspa can respond to patient reviews effectively while protecting their privacy. Learn how.

The goal of every ad is to engage viewers and generate traffic for your website and services. High-quality images are essential for your...

Introduction Today’s customers expect brands to deliver fast and timely service, both online and in-person. It is no longer enough for...

How many times have you called a friend or family member only for them to get back to you by text a little later? We're guessing a lot....

Learn how chatbots can create a better customer experience for your salon or spa website.

Your staff defines the success of your business. This is especially true when it comes to salons and spas, since 50% of all costs...

How many times have you called a friend or family member, only to have them get back to you by text a little later? We’re guessing a lot.

Along with two-way texting, WhatsApp Business lets companies send transactional messages to their customers.

We’re sharing seven advertising strategies that will help you propel your online presence, drive bookings and beat the competition.

Learn why employee motivation is a critical aspect of your salon business success and how to boost staff motivation with small wins.

As a salon or spa owner your passion for transforming lives is what drives you to show up every day. From a radical makeover to a quick...

ezPulse, small wins, staff motivation, employee motivation, employee engagement, employee satisfaction, meaningful work